Advisor, Executive Communications

Advisor, Executive Communications 

Corporate Services - Communications 

Status: (1) Regular Full-Time position 

Salary Range: $100,172-$125,213 per annum 

Work mode: Hybrid* see below for more details about this work mode. 

Location: 10 Peel Centre Drive, Brampton 

Hours of work: 35 hours per week 

Who we are:  Communications advances organizational goals by providing strategies to promote and enhance Peel Region’s priorities, programs and services.  

Are you a strategic communications leader with a passion for shaping public perception and driving positive change in the Housing sector? We’re looking for a dynamic professional to join our team and take the lead in developing and executing high-impact communications strategies that support and elevate the work of Housing Services.

In this critical role, you’ll be responsible for shaping and implementing communications plans that align with the Housing Team’s goals, enhance the Region’s reputation, and drive meaningful engagement with diverse stakeholders. From managing media relations to monitoring emerging trends, you’ll have the opportunity to make a lasting impact on the community and shape the future of housing services.

What You’ll Be Doing:

• Strategic Communications Leadership: Lead the development, implementation, and ongoing management of comprehensive external communications strategies that align with the priorities and business goals of Housing Services. You’ll ensure all communications initiatives support long-term growth and stakeholder engagement.
• External Communications Strategy: Drive the creation and execution of external communications plans that enhance the Region’s reputation within the housing sector and beyond. You’ll implement KPIs to evaluate the impact of your efforts, ensuring continuous improvement.
• Media Relations & Event Management: Take charge of managing media inquiries and crafting timely responses in collaboration with clients. You’ll also oversee key events, press conferences, and public relations opportunities, ensuring that the Housing Services message is consistently delivered with impact.
• Trend & Policy Monitoring: Stay ahead of emerging federal, provincial, and municipal activities that may impact Housing Services and residents. You’ll conduct research and provide strategic communications recommendations to ensure Housing Services is well-positioned to respond.
• Public Opinion & Issue Analysis: Monitor public trends, policies, and issues that could affect Housing Services. Your insights and strategic analysis will guide communication decisions and help us stay ahead of the curve.
• Process Improvement & Best Practices: Analyze and recommend improvements to communication policies, strategies, and best practices. You’ll ensure that Housing Services stays at the forefront of effective communication in the sector.
• Audience-Centric Content Strategy: Provide expert guidance on tailoring content to various audiences. Whether internal or external, you’ll ensure all messaging is clear, effective, and resonates with the intended audience.
• Impact Evaluation: Use clear measurement and evaluation methods to assess the success of communication strategies and activities. You’ll provide actionable insights to continually improve the effectiveness of Housing Services’ communications.
• Consistency & Quality Assurance: Adhere to the Communication Services Style Guide, the Canadian Press Stylebook, and Corporate Visual Identity standards. You’ll ensure all written content, from feature stories to news releases, meets the highest standards of quality and consistency.

What the role requires:

• University degree in Communications, Journalism, English, Business Administration, Public Administration or equivalent professional work experience with demonstrated success
• At least 7 years of related experience including a minimum of 5 years writing /communications experience, preferably in the government sector
• Proven experience in developing and executing strategic communications plans, preferably in a public sector or housing-related context
• Expertise in analyzing trends, public discourse, and policy changes with an eye toward proactive communication strategies

Skills/Abilities:

• Proven high-level media relations strategy and execution experience; relevant contacts critical
• Ability to define, develop and drive strategic media relations efforts that contribute to a full and robust pipeline of major stories that help tell the consistent narrative of Housing Services
• Understanding of the use of technology and its impact on multi-channels of communication; well versed in digital communications, social media and web-based tools and techniques
• Experience leading large scale communication campaigns
• Excellent decision-making in setting priorities, identifying issues and seeking resolutions while managing multiple timelines
• Comprehensive knowledge of and experience with communications theory, techniques, planning methods and practices as well as communications strategy development
• Exceptional writing, editing, and content development skills with an understanding of best practices and style guides
• A proactive, results-oriented approach to measuring and improving communication strategies.
• Strong collaboration and interpersonal skills with the ability to work across teams and engage with a wide range of stakeholders
• Demonstrate a commitment to diversity, equity, and inclusion through continuous development, modeling inclusive behaviours, and proactively managing bias

Nice to have:

• Member of International Association of Business Communicators (IABC), Communications & Advertising Accredited Professional (CAAP) or a similar related professional organization 

Perks @ Peel and why you will love working for us:  

• Comprehensive Health, Dental, Vision benefit plan including psychological health
• Automatic enrolment into OMERS pension plan (where applicable) 
• Accrue Vacation on a monthly basis up to 3 weeks per annum 
• 3 Paid personal days and floating holidays 
• Flexible hours supporting your wellness and wellbeing  
• Annual performance review and merit increases based on performance (where applicable) 
• Supportive leadership and a culture of respect and inclusion 
• Access to tuition reimbursement (where applicable) and learning and development resources 

Work Mode & Job Location: In this role, you’ll benefit from the flexibility of a hybrid work arrangement that prioritizes meaningful in-person connection. A minimum of two days per week on-site is expected, with additional in-person presence as operational needs evolve. This arrangement allows for a blend of in person and hybrid work that adapts to support both organizational priorities and employee flexibility and is subject to change over time.

The Region of Peel offers job based flexible hours of work that allows employees to manage personal and professional responsibilities while at the same time ensures business operational needs and customer service expectations are achieved.    

Interview: Our recruitment process will be completed with video conference technology.  

Kindly ensure to regularly monitor your spam and junk email folders, as important communications regarding your application may be directed there.

If this opportunity matches your qualifications and experience, please apply on-line. 

Peel Region consists of the cities of Brampton and Mississauga, and the town of Caledon.  Peel Region delivers essential services to more than 1.5 million residents and approximately 200,000 businesses.

We’re working to create a community that is safe, inclusive, and accessible.  A place where everyone feels they belong and can access the services they need to thrive throughout each stage of life.

Our workforce is 6,700 strong and since 1974, we’ve been delivering a wide range of resident focused services. Our services include paramedic services, health programs, long-term care and services for seniors, child care support, garbage collection and recycling, waste water and water treatment, road maintenance, financial assistance, and housing support. 

Recognized by Canada's Healthy Workplace Month® with the Great Employer Award presented by Excellence Canada, Peel Region is a place where everyone feels they belong. We strive to develop a workplace that values and respects diversity, practices inclusion, recognizes the unique contributions and abilities of all people and facilitates innovative thinking. At Peel Region, people come first. Each employee has an important role within our community and when we work together, it’s impactful. We encourage you to join us in delivering essential services and programs to our diverse community. You won't find a better opportunity than Peel Region.

Peel Region is committed to a diverse and inclusive workplace where everyone is respected and valued for their contributions, and where everyone is treated fairly and has opportunity to grow and develop. As one of the most diverse regions in Canada, we are committed to establishing a qualified workforce that is reflective of the population we serve.

Peel Region is committed to providing accommodations throughout the recruitment process, upon request. If you require accommodation, please notify us and we will work with you to meet your needs. Accessible formats and communication supports are available. Please contact zzg-hrtalentacquisition@peelregion.ca 

Please be advised, Peel Region uses email to communicate with applicants for open job competitions and does not use AI technology in any part of the recruitment process. It is the applicant’s responsibility to include an updated email address that is checked daily and accepts emails from unknown users. As we send time sensitive correspondence via email (i.e., testing bookings, interview dates), it is imperative that applicants check their email regularly. If we do not hear back from applicants, we will assume that you are no longer interested in the position and your application will be removed from the competition.